
More pet owners are prioritizing ingredient integrity, sustainability, and simplicity in their dog’s diet. If you’re searching for all natural dog food that aligns with those values, Tender & True delivers. With USDA Organic ingredients, verified sourcing, and recipes created with veterinary insight, their all-natural options stand out. Here’s a close look at why Tender & True is more than just a brand—it’s a commitment to real food for real pets.
What Does “All Natural” Really Mean?
In pet food, “all natural” means no artificial colors, flavors, or preservatives—and all Tender & True products meet that standard. Their all-natural offerings use whole-food ingredients like humanely raised chicken, brown rice, fish oil, and legumes—without corn, soy, wheat, or synthetic additives. That matters because the clean labels reflect clean nutrition, free from hidden fillers or chemicals.
Spotlight on Tender & True’s Natural Formulas
Chicken & Brown Rice Recipe Dry Dog Food
This recipe combines cage-free chicken with brown rice, flaxseed, and whitefish meal. It’s 100% free of artificial preservatives, colors, and flavors, and is formulated to meet AAFCO nutritional standards for all life stages.
Salmon & Sweet Potato Recipe
Another all-natural option, this recipe uses MSC‑certified salmon, sweet potatoes, and peas. Like other Tender & True foods, it avoids corn, soy, wheat, and artificial additives—great for dogs with sensitivities.
Explore the full range of Tender & True’s dry dog food options for even more natural, nutrient-dense recipes made for every life stage.
Why “All Natural” Is a Smart Choice for Dogs
Choosing the best natural dog food contributes to long-term pet wellness. Here’s how:
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Improved digestion & energy: Whole-food ingredients support gut health better than processed fillers.
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Reduced allergens: No corn, soy, or wheat means fewer trigger ingredients for sensitive pups.
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Trusted ingredients: Every item on the bag is easy to identify and sourced from trusted partners.
When pet parents choose Tender & True, they get transparent nutrition backed by certifications and research-level nutrition design.
The Science Behind Tender & True’s Formulas
Every recipe—from kibble to wet food—is carefully tested and approved by veterinary nutritionists. Chicken, turkey, or fish appear as the first ingredient, followed by nutrient-dense additions like peas, chickpeas, and brown rice. The guaranteed analyses on each product page comply with AAFCO standards, ensuring balanced nutrition for puppies, adults, and seniors alike.
Certified and Transparent Ingredient Sourcing
Tender & True holds multiple certifications that reinforce its all-natural mission:
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USDA Organic: At least 95% organic ingredients meet federal organic standards.
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Global Animal Partnership (GAP): Ensures meat is humanely raised without antibiotics or growth hormones.
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MSC-certified fish: Seafood ingredients come from sustainable, traceable fisheries.
These verifications demonstrate that “all natural” isn’t just a buzzword—it’s backed by independent, reliable evidence.
Matching “All Natural” with Organic
Tender & True’s commitment to all-natural extends into its organic dog food lineup. The natural kibble and wet food recipes align with organic standards, offering pet owners a powerful combination of clean, non-GMO nutrition and environmental responsibility. You can see this in action with their Organic Turkey & Liver Wet Dog Food, crafted with organic turkey and nutrient-dense liver.
Transitioning to All Natural, Naturally
When switching to any new food, make the change over 7–10 days by gradually increasing the new food ratio. Monitor for digestive comfort and energy levels. Most dogs adapt well to Tender & True’s palatable, balanced recipes. This method reflects industry best practices without attributing specific claims to Tender & True.
A Brand Built on Transparency and Responsibility
Tender & True’s reputation in the natural pet food space is built on more than just ingredient lists. Since launching in 2014, the brand has been independently owned and operated with a clear focus on ethical sourcing and sustainability. Our sourcing partners are carefully vetted, and every ingredient is documented for traceability—something few competitors can claim.
This commitment is more than a mission statement. Tender & True was the first brand to offer a full line of USDA Organic and GAP-certified pet foods. That leadership shows up in every recipe, every certification, and every bag. It’s a transparent approach that builds trust over time.
What Pet Owners Are Saying
A growing community of pet owners has made the switch to Tender & True, citing noticeable changes in their dogs’ energy, digestion, and coat quality. While every dog is unique, many owners appreciate that they can pronounce every ingredient and trust the sourcing story behind each one.
One verified buyer, Rebecca, shared: “Our dogs really enjoyed it. Feeding organic food to our dogs is important to us, glad there’s companies that produce it like this one.” That kind of direct feedback speaks volumes about Tender & True’s commitment to quality, flavor, and values-driven production.
Online reviews frequently mention that picky eaters respond well to the taste and that ingredient-conscious shoppers feel peace of mind choosing a brand that doesn’t cut corners. This real-world feedback reinforces the credibility behind Tender & True’s formulation strategy.
The Future of Natural Pet Nutrition
The trend toward clean eating isn’t limited to people. As more consumers demand transparency and quality from pet food, Tender & True’s early investment in organic and all-natural standards puts us ahead of the curve.
Looking forward, the company continues to innovate—expanding product lines to meet the needs of aging dogs, small breeds, and sensitive diets. From dry food to canned options and toppers, Tender & True is committed to evolving with pet parents who want to feed with care and confidence.
Real Food. Real Ingredients. Real Results.
Selecting all natural dog food means choosing health, clarity, and peace of mind. With Tender & True, you're choosing a partner who upholds high standards—not just in ingredients, but in ethics, sourcing, and commitment.
Every kibble, every bowl is crafted with intention. If you're ready to elevate your dog's diet, start here—with Tender & True, where best natural dog food meets whole-food integrity and traceable sourcing. Your dog, and your beliefs, deserve nothing less.